“A passion for pushing boundaries.”

PFI Media is a dynamic and innovative company that brings stories to life through expertise in broadcast, film, TV, and cutting-edge 3D animation. With a passion for creativity and a commitment to excellence, we craft captivating visual experiences that inspire, engage, and leave a lasting impression.

“Drawing true strength from the power of collaboration.”

Our comprehensive suite of professional services

Foto

We film everything from live sports for TV to corporate videos and drone cinematography.

Editing

DaVinci is our primary software, but Creative Cloud is also heavily utilized.

3D Animation/Rendering

With Maya, Unreal Engine, and other specialized 3D software, the possibilities for 3D visualization are limitless.

Live Production

Producing arena experiences and multi-camera productions is something we can never get enough of.

VFX

As demanding as it is exciting, Fusion and After Effects ensure that we’re always evolving and pushing our creative boundaries.

Technical support and service

Configuring a video server, troubleshooting technology, and building workflows—the list here can get very long.

But what are we really doing?

We’re pushing the boundaries of creativity and technology, blending cutting-edge tools with passion to create unforgettable visual experiences.

Architecture

Filmed drone sequences combined with architecturally designed 3D models always spark curiosity and captivate the imagination.

Maya/Unreal 3d renderings

Technical illustrations and animations. That’s where we started, and we have vast experience in creating them.

Now, we’re moving towards real-time and are committed to pushing the boundaries to the max.

Camera operator

We typically cover 100+ matches per year. Hockey is our favorite sport, but we also love working with basketball, handball, and football.

Études Newsletter

  • Throughout all the years in media, this color has always been present. However, the technology behind its use has exploded, and it’s now more fascinating than ever. Follow the Instagram account @IllusionLab.se to see what we have in the works.

PFI Passion För Illusion AB

Granlidsvägen 54

65351 Karlstad

SWEDEN

M: +46709536953